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THE DEALERON BLOG

Are you using mobile preferred ads? [VIDEO]

This week’s Wednesday Workshop video covers mobile ads for PPC. IF you handle your own AdWords account at the dealership, you’ll definitely want to watch and make sure you’re using these incredibly effective ad types. If you use a vendor instead, you’ll still want to watch, because you’ll want to be sure your vendor is using the most up to date tactics.

With so many people using their phones to browse the Internet (and the number continues to increase), it’s important to target your customers with the right ad types. Mobile preferred ads and call only ads specifically target users on their mobile devices, and convert like hotcakes.

As always, if you have questions or want to know more, just leave something down below in the comments, and we’ll get back to you shortly!

Author Shaun Raines

VP of Marketing Email Shaun Shaun is a true internet car guy and the Vice President of Marketing at DealerOn. His automotive internet career began in 1998 with the Reynolds and Reynolds team that launched Microsoft’s CarPoint.com, CarsDirect Connect, Yahoo Autos, Automark Websites and Reynolds Web Solutions. Shaun’s Marketing prowess coupled with expertise in Social Media allows him to effectively market DealerOn’s capabilities, extend its reach and build the right reputation. His unique blend of humor and automotive experience has made Raines a sought after speaker at industry events including NADA, NCM, Digital Dealer, DrivingSales Executive Summit and 20 Groups Shaun lives in Frisco, Texas with his wife, children and dogs.

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