Press Release

DealerOn, the leading website and digital marketing provider for car dealers adds Aynsley Zulpo to their Regional Account Executive team. Zulpo has over 16 years of experience in the automotive industry, and comes to DealerOn from the Automotive Division at Call Source. “Aynsley has an impressive track record of bringing dealerships together with the online marketing tools they need to succeed,” said Ali Amirrezvani, CEO & Co-Founder of DealerOn. “Having her on board will be a huge asset to our dealership partners.”

During her six year tenure as a Regional Sales Manager at Call Source, Ms. Zulpo increased her customer base by 956% and monthly revenue gross by 2300%. She was able to retain and grow her client base by providing amazing customer service, while delivering measurable results to her dealers.

Prior to her time at Call Source Ms. Zulpo spent ten years with Cox Auto Trader, rising through the organization to become their Regional Director. In that role she launched a premier publication that helped to revitalize print products while maximizing value to both her customers and her company. “Over and over, she has demonstrated that the goals of her customers are her goals, and that is the kind of attitude we strive for at DealerOn,” noted Mr. Amirrezvani. “We are incredibly excited to have her join the DealerOn team.”

Aynsley earned her Bachelor degree from Appalachian State University and currently lives in North Carolina. She has spent the last two decades helping car dealers grow their business.

DealerOn, Inc. is the premier website and digital marketing company serving the retail automotive industry.  DealerOn has become noted in the industry for their Marketing Dashboard, documenting the precise impact of their services for every new customer.  Since creating this process in 2009, DealerOn has documented an average increase of over 200% in lead volume for their auto dealer clients.

DealerOn, the leading website provider to car dealers, adds Jason Ezell as their new Vice President of Sales.

March 11, 2014, Derwood, MD: Today, DealerOn, the leading website provider to car dealers, announces the hiring of Jason Ezell as their new Vice President of Sales. Recently, Ezell resigned his role as President and active partner of Dataium, LLC, the largest aggregator of auto shopper behavioral data in the industry. Jason had previously founded and led another automotive website provider, Dealerskins, through and following its purchase by Dominion Enterprises in 2005.

Ali Amirrezvani, DealerOn’s CEO, said, “We are honored to be able to add such an amazing individual to our Management Team. Jason is often recognized throughout the industry as one of the leading experts in Automotive Consumer shopping and website optimization. While he is known as one of the smartest, most accomplished people in our industry, he is universally regarded as an even better person. That’s why we are so excited to welcome him to our team, given the explosive growth we’re experiencing with our new Responsive Design website platform.”

DealerOn’s new Responsive website platform, just released at NADA 2014, was a huge success among dealers at the show. The platform automatically optimizes itself for any form factor or screen regardless of device. This platform provides a necessary solution for car dealers, given that the average dealer’s site receives traffic from nearly 1,000 unique screen resolutions each month. DealerOn’s new platform is currently in Beta, with its full release scheduled for May 1, 2014.

Said Ezell, “After 24 years in our industry, I am not just honored and thrilled to join this amazing company, but I get to return to my first and true passion — dealer websites. Since the early years of my first company, Dealerskins, DealerOn has grown and evolved into the company I had always dreamed of creating. Now, 10 years later, I get to fulfill that dream, selling what I feel is the most dynamic, powerful and revolutionary website platform in the industry. I also get to work alongside the most passionate and professional team of people I’ve seen assembled. This is literally a dream come true.”

At Dataium, Ezell worked alongside Founder Eric Brown and their teams to start, develop, and build the first completely independent, non-biased data aggregation platform in the automotive industry. Dataium was the first to aggregate real-time shopper behavior across multiple website platforms, and normalize that data to observe the exact path to purchase for 34 million unique shoppers every month. This data has, and is, making huge positive impacts in our industry on every level.

Ezell concluded, “I want to help DealerOn incorporate everything I’ve learned over the last decade into the very epicenter of the dealer internet strategy; the dealer website. DealerOn is building a world-class sales team around a world class product, so I couldn’t ask for more. It’s what I’ve been looking for — the perfect place to utilize all of my experience and knowledge for the direct benefit of the dealer. It’s just what I know and love.”